The MBA is the premier business qualification. There are more than enough good MBAs in the global market that either prepares you to become a functional specialist or a generalist. What the World lacks is an MBA that can groom one to become an Industry-Specialist Professional, a professional who has in-depth knowledge about a particular industry; a professional who has profound knowledge of all the major competitors in that industry, a professional who has hands-on knowledge of the government machinery which oversees the industry, a professional who is well-versed with the regional development and global trends in relation to the industry. In short, a professional who can assume a top management job not because of his/her paper qualification but because of what he/she can bring to the table. Welcome to the Binary MBA..the World's First Industry-Specialist MBA.

 

 

Many MBA graduates possess good management and leadership skills but lack the entrepreneurial skills necessary for them to take their organization to the extraordinary levels. Most MBA graduates save those who have substantial managerial experience also suffer from a lack of in-depth understanding of a specific industry which is vital if one wants to asume a top management position. The Binary MBA addresses all these.

As in all MBAs, we will equip you with the general management skills necessary to function as an effective manager. Among others, you will acquire knowledge and skills in Finance, Marketing, Decision Making Techniques, strategic Management and Information Technology. More importantly, the Binary MBA will focus on developing your

• Leadership Skills
• Entrepreneurship Skills
• Industry-Specialist Skills

These skills are vital for key management staff to ensure the success of their organization. Anyone who want to move up to the highest levels of the corporate ladder cannot affort to ignore these skills in today's highly competitive business world.

Thousand of fresh graduates pursue an MBA with the hope of moving up the corporate ladder to occupy top management positions. Many do not get there because they fall short when it comes to exhibiting a profound knowledge of the specific industry in which their firm operates. Having all the management knowledge and leadership skill will come to naught when one lacks the industry - specific knowledge necessary to lead a firm to extraordinary levels.

You may choose to specialize in any one of the industries you have special interest in (subject to the availability of a project supervisor). Among the industries you may want to consider specializing in are

• Telecommunication Industry
• Automobile Industry
• Banking Industry
• Semiconductor Industry
• Oil & Gas Industry
• Logistic Industry / Aviation Industry
• Fashion Industry
• Plastic Industry
• Event Management Industry
• Advertising Industry
• Tourism Industry
• Entertainment Industry
• Food Industry
• Business Outsourcing Industry

As for those who are already experienced in a particular industry, this MBA programme give you the opportunity

• To update yourselves with the strategic issues at regional/global level
• To utilize your experience and capture it in the captone "project"

To explore switching to a new (may be related) industry that offers more exciting opportunities